Blue is an new and innovative hotel in Nijmegen. A base for anyone wanting to feel at home anywhere. Here you have everything you need close to hand. Comfort, hospitality, dynamics. Your work, friends, family and the rest of the world are always wirelessly close. Travel light. Travel blue.
In association with the owners and interior designer we created the identity including a own hand painted font, 3D printed wayfinding, online and offline visual identity and even a BLUE gin. We are still connected to the BLUE brand on a monthly basis.
Photography Mathijs Hanenkamp